ABout me
Marketing strategist and storyteller with a knack for turning insights into campaigns that stick. Skilled in content strategy, digital engagement, and brand growth, I merge creativity and analytics to produce work that’s not just seen—but remembered.
Experience
Vice Chairperson: Greater Raleigh Chamber of Commerce-Young Professionals Network
- Produce and Manage social media content across Instagram and LinkedIn, aligning posts with brand voice with audience engagement goals, and broader digital marketing strategy.
-Support marketing and content initiatives through research-driven strategy, audience analysis, and trend monitoring to inform messaging and campaign direction.
-Coordinate digital communications and branded visual content using Canva, increasing program visibility, online engagement and cross-platform reach.
-Write and edit copy for newsletters and digital communications, translating organizational updates and events into clear, engaging content that supports audience retention and brand messaging
Realtor: EXP Realty
Conducted in-depth market and demographic research to identify consumer behavior patterns, housing trends, and opportunities for targeted marketing and outreach.
Analyzed audience motivations and decision-making psychology to inform strategic positioning, client messaging, and relationship-building initiatives.
Created digital content and social media marketing assets designed to engage niche audiences through culturally relevant audience-first messaging.